Laura is an experienced UX Designer & Researcher with over 5 years of expertise and an unwavering passion for empathising with the user to understand their behavior, motivations, and frustrations. Her main goal is to create intuitive and valuable user experiences that people genuinely enjoy using.
Currently: UX Researcher & Designer at Engage Squared
During her career, she has refined her skills in translating user insights into data-driven, innovative, and validated prototypes, consistently delivering outstanding user experiences that drive higher usage and conversion rates. 
She is highly self-motivated and possesses a proven ability to lead discovery phases and manage large-scale research programs, both independently and within collaborative teams.
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